There are things money can’t buy and hard work can’t win. One of them is happiness.
RAY KROCAfter there is great trouble among mankind, a greater one is prepared. The great mover of the universe will renew time, rain, blood, thirst, famine, steel weapons and disease. In the heavens, a fire seen.
More Ray Kroc Quotes
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I HAVE ALWAYS believed that each man makes his own happiness and is responsible for his own problems.
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All money means to me is a pride in accomplishment.
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That’s the name of the game. Pleasing the customer. If we ever lose sight of that fact, we’ve lost the ball game.
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If you do it first class and you don’t compromise values, and you don’t compromise quality, and you don’t compromise service, and you don’t compromise cleanliness, then everybody else who is the competitor has got to play catch-up.
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I suffer with you. I’ve never seen such stupid ballplaying in all my life!
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To be successful, you must be daring, be first and be different.
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You’ll learn more about a road by traveling it than by consulting all the maps in the world.
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Our aim was to insure repeat business based on the system’s reputation rather than on the quality of a single store or operator.
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We provide food that customers love, day after day after day. People just want more of it.
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I like to get people fired up, fill them with zeal for McDonald’s, and watch the results in their work.
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In business for yourself, but not by yourself.
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The definition of salesmanship is the gentle art of letting the customer have it your way.
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The quality of a leader is reflected in the standards they set for themselves.
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Perfection is very difficult to achieve, and perfection was what I wanted in McDonald’s. Everything else was secondary for me.
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Nothing in the world can one imagine beforehand,not the least thing,everything is made up of so many unique particulars that cannot be forseen.
RAY KROC