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McDonald’s is a people business, and that smile on that counter girl’s face when she takes your order is a vital part of our image.

Ray Kroc

From the calm morning, the end will come when of the dancing horse the number of circles will be nine.
RAY KROC

Calm Dance Morning
McDonald’s is a people business, and that smile on that counter girl’s face when she takes your order is a vital part of our image.
RAY KROC

Business Face Girl Image People Smile
We provide food that customers love, day after day after day. People just want more of it.
RAY KROC

Customer Day Food Love People Success Thrive
The organization cannot trust the individual; the individual must trust the organization.
RAY KROC

Organization Person Trust
I HAVE ALWAYS believed that each man makes his own happiness and is responsible for his own problems.
RAY KROC

Believe Happiness Man Myself Problem Responsibility
To be successful, you must be daring, be first and be different.
RAY KROC

Dare Different Success Yourself
It’s easy to have principles when you’re rich. The important thing is to have principles when you’re poor.
RAY KROC

Easy Important Poor Principle Rich
The first dollar is the most you will get if you don’t love what you are doing.
RAY KROC

Job Love Money Yourself
The third big war will begin when the big city is burning.
RAY KROC

Beginning Big Burn City War
I guess to be an entrepreneur you have to have a large ego, enormous pride and an ability to inspire others to follow your lead.
RAY KROC

Ability Ego Entrepreneur Inspirational Leadership Pride Yourself
No self-respecting pitcher throws the same way to every batter and no self-respecting salesman makes the same pitch to every client.
RAY KROC

Man Respect Sales Talk Way
Speaking of competition in the fast-food industry. This is rat eat rat, dog eat dog. I’ll kill ’em, and I’m going to kill ’em before they kill me.
RAY KROC

Animal Competition Dog Fast Food Industry Myself Talk
Perfection is very difficult to achieve, and perfection was what I wanted in McDonald’s. Everything else was secondary for me.
RAY KROC

Difficult Myself Perfection
I believe in God, family, and McDonald’s. And in the office, that order is reversed.
RAY KROC

Believe Family God Myself Order Reverse
I saw opportunity appear in an ugly six-spindle shake machine … and grabbed it.
RAY KROC

Appearance Machine Myself Opportunity
The body without soul is no longer at the sacrifice. At the day of death it come to rebirth. The divine spirit will make the soul rejoice seeing the eternity of the world.
RAY KROC

Body Born Death Forever Sacrifice Soul World

McDonald’s is a people business, and that smile on that counter girl’s face when she takes your order is a vital part of our image.

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McDonald’s is a people business, and that smile on that counter girl’s face when she takes your order is a vital part of our image.

Related Topics

Popular Authors

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