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McDonald’s is a people business, and that smile on that counter girl’s face when she takes your order is a vital part of our image.

Ray Kroc

The two most important requirements for major success are: first, being in the right place at the right time, and second, doing something about it.
RAY KROC

Important Place Right Success Time
The organization cannot trust the individual; the individual must trust the organization.
RAY KROC

Organization Person Trust
I don’t believe in saturation. We’re thinking and talking worldwide.
RAY KROC

Believe International Talk Thinking World
The third big war will begin when the big city is burning.
RAY KROC

Beginning Big Burn City War
All money means to me is a pride in accomplishment.
RAY KROC

Accomplishment Money Myself Pride
There is absolutely nothing special about walking on a rope stretched along the ground. Where there is no risk, there can be no pride in a deed accomplished, and therefore no happiness.
RAY KROC

Accomplishment Happiness Pride Risk Walk
We have an obligation to give something back to the community that gives so much to us.
RAY KROC

Community Fulfill Generosity Obligation
If you believe in it, and you believe in it hard, it is impossible to fail.
RAY KROC

Believe Failure Hard Impossible Inspirational Motivational Yourself
Visions of McDonald’s restaurants dotting crossroads all over the country paraded through my brain. I don’t believe in saturation. We’re thinking and talking worldwide.
RAY KROC

Believe Country Head International Talk Thinking Vision World
In the City of God there will be a great thunder, Two brothers torn apart by Chaos, while the fortress endures, the great leader will succumb, The third big war will begin when the big city is burning.
RAY KROC

Beginning Brother City Endurance God Greatness
Happiness is not a tangible thing, it’s a byproduct – a byproduct of achievement.
RAY KROC

Achievement Happiness Joy Result
To be successful, you must be daring, be first and be different.
RAY KROC

Dare Different Success Yourself
Tomorrow at sunrise I shall no longer be here.
RAY KROC

Death Myself Sunrise
It’s easy to have principles when you’re rich. The important thing is to have principles when you’re poor.
RAY KROC

Easy Important Poor Principle Rich
I suffer with you. I’ve never seen such stupid ballplaying in all my life!
RAY KROC

Life Myself Stupidity Suffering
There are things money can’t buy and hard work can’t win. One of them is happiness.
RAY KROC

Happiness Hard Work Money Myself Oneself Price Win

McDonald’s is a people business, and that smile on that counter girl’s face when she takes your order is a vital part of our image.

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McDonald’s is a people business, and that smile on that counter girl’s face when she takes your order is a vital part of our image.

Related Topics

Popular Authors

More Ray Kroc Quotes