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Business has only two functions – marketing and innovation.

Peter Drucker

A manager is responsible for the application and performance of knowledge.
PETER DRUCKER

Knowledge Responsible
A man should never be appointed to a managerial position if his vision focuses on people’s weaknesses rather than on their strengths. The man who always knows exactly what people cannot do, but never sees anything they can do, will undermine the spirit of his organization.
PETER DRUCKER

Focus Man People Spirit Strength Vision Weakness
Effective executives know that their subordinates are paid to perform and not to please their superiors.
PETER DRUCKER

Job Pay
Effective leadership is not about making speeches or being liked; leadership is defined by results not attributes.
PETER DRUCKER

Character Leadership Result
We now accept the fact that learning is a lifelong process of keeping abreast of change. And the most pressing task is to teach people how to learn.
PETER DRUCKER

Acceptance Change Learning People Teaching
The first rule in decision-making is that one does not make a decision unless there is disagreement.
PETER DRUCKER

Decision Oneself Rule
A decision without an alternative is a desperate gambler’s throw.
PETER DRUCKER

Choice Decision
Management is doing things right; leadership is doing the right things.
PETER DRUCKER

Deep Different Leadership Right
It takes far more energy and work to improve from incompetence to mediocrity than it takes to improve from first-rate performance to excellence.
PETER DRUCKER

Excellence Improvement
You should not change yourself, but create yourself, that mean build around your strengths and removing bad habits
PETER DRUCKER

Bad Change Creation Habit Strength Yourself
Results are obtained by exploiting opportunities, not by solving problems.
PETER DRUCKER

Opportunity Problem Result
There is no such thing as a good man. Good for what? is the question.
PETER DRUCKER

Goodness Man Philosophy
If you want something new, you have to stop doing something old.
PETER DRUCKER

Inspirational Stop Yourself
The most important thing in communication is to hear what isn’t being said.
PETER DRUCKER

Communication Deep Important
People in any organization are always attached to the obsolete – the things that should have worked but did not, the things that once were productive and no longer are.
PETER DRUCKER

Attachment Business People
1. What is our mission? 2. Who is our customer? 3. What does the customer value? 4. What are our results? 5. What is our plan?
PETER DRUCKER

Customer Mission Ourselves Planning Result

Business has only two functions – marketing and innovation.

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Business has only two functions – marketing and innovation.

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