If you have a business model that relies on customers being misinformed, you better start working on changing your business model.
JEFF BEZOZAny business plan won’t survive its first encounter with reality. The reality will always be different. It will never be the plan.
More Jeff Bezos Quotes
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If you double the number of experiments you do per year you’re going to double your inventiveness.
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We’ve had three big ideas at Amazon that we’ve stuck with for 18 years, and thy’re the reason we’re successful: Put the customer first. Invent. And be patient.
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I knew that if I failed I wouldn’t regret that, but I knew the one thing I might regret is not trying.
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Every new thing creates two new questions and two new opportunities.
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Failure comes part and parcel with invention. It’s not optional.
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A company shouldn’t get addicted to being shiny, because shiny doesn’t last.
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In the end, we are our choices.
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If you can’t feed a team with two pizzas, it’s too large.
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Maintain a firm grasp of the obvious at all times.
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Focusing on the customer makes a company more resilient.
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People who are right most of the time are people who change their minds often.
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Obsess about customers, not competitors.
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Determine what your customers need, and work backwards.
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One of the things that gets me up in the morning is knowing that customer expectations are always rising, and I find that very exciting.
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Percentage margins don’t matter. What matters always is dollar margins: the actual dollar amount. Companies are valued not on their percentage margins, but on how many dollars they actually make, and a multiple of that.
JEFF BEZOS