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Every valuable creative idea must always be logical in hindsight. If it were not, we would never be able to see its value.

Edward de Bono

Lateral thinking is the process of using information to bring about creativity and insight restructuring. Lateral thinking can be learned, practised and used. It is possible to acquire skill in it just as it is possible to acquire skill in mathematics.
EDWARD DE BONO

Creativity Information Mathematics Process Thinking
The purpose of art is to reflect new emerging values and to define the new heroes and heroines so that people can absorb them into their perceptions.
EDWARD DE BONO

Absorb Art Perception Purpose Reflection Value
Most of the mistakes in thinking are inadequacies of perception rather than mistakes of logic.
EDWARD DE BONO

Logic Mistake Thinking
Most people are put off science because maths is the gateway and they can’t handle it. What we should be teaching is operational maths because, in general, the maths we need to carry out science is pretty straightforward.
EDWARD DE BONO

Operational People Science Teaching
A myth is a fixed way of looking at the world which cannot be destroyed because, looked at through the myth, all evidence supports the myth.
EDWARD DE BONO

Destroy Evidence Support Way World
If you never change your mind, why have one?
EDWARD DE BONO

Change Mindset Oneself Yourself
The power of a car is separate from the way the car is driven.
EDWARD DE BONO

Car Drive Power Separate
I’m a very loyal and unreliable friend.
EDWARD DE BONO

Friendship Loyalty Myself
You can analyse the past, but you have to design the future.
EDWARD DE BONO

Analysis Design Future Past Yourself
Effectiveness without values is a tool without a purpose.
EDWARD DE BONO

Effect Purpose Tools Value
You cannot dig a hole in a different place by digging the same hole deeper.
EDWARD DE BONO

Different Hole Place Yourself
Unhappiness is best defined as the difference between our talents and our expectations.
EDWARD DE BONO

Best Definition Expectation Happiness Ourselves Talent
You can analyse the past, but you need to design the future. That is the difference between suffering the future and enjoying it.
EDWARD DE BONO

Design Difference Enjoyment Future Need Past Suffering Yourself
People should realize we’re jerks just like them.
EDWARD DE BONO

People Realize
You can’t dig a different hole by digging the same one deeper.
EDWARD DE BONO

Different Hole Oneself
Intelligence is something we are born with. Thinking is a skill that must be learned.
EDWARD DE BONO

Born Intelligence Learning Skill Thinking

Every valuable creative idea must always be logical in hindsight. If it were not, we would never be able to see its value.

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Every valuable creative idea must always be logical in hindsight. If it were not, we would never be able to see its value.

Related Topics

Popular Authors

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