The purpose of art is to reflect new emerging values and to define the new heroes and heroines so that people can absorb them into their perceptions.
EDWARD DE BONOI do a great deal of work with young children, and if you give a child a problem, he may come up with a highly original solution, because he doesn’t have the established route to it.
More Edward de Bono Quotes
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Don’t criticise a hypothesis, come up with a better one.
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Every valuable creative idea must always be logical in hindsight. If it were not, we would never be able to see its value.
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We still seek to solve conflicts with ‘judgement’ instead of designing the way forwards.
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Once a new idea springs into existence, it cannot be unthought. There is a sense of immortality in a new idea.
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Companies that solely focus on competition will ultimately die. Those that focus on value creation will thrive.
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A myth is a fixed way of looking at the world which cannot be destroyed because, looked at through the myth, all evidence supports the myth.
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An expert is someone who has succeeded in making decisions and judgements simpler through knowing what to pay attention to and what to ignore.
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The effective thinker treats arrogance as the major sin of thinking.
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An idea that is developed and put into action is more important than an idea that exists only as an idea.
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If you never change your mind, why have one?
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I think school is a place where thinking should be taught.
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I think there is a danger with young people of being dependent in the sense that they don’t acquire any identity or self-image of themselves as thinkers.
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Perception is real even when it is not reality.
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Creative thinking – in terms of idea creativity – is not a mystical talent. It is a skill that can be practised and nurtured.
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Thinking is the ultimate human resource. Yet we can never be satisfied with our most important skill. No matter how good we become, we should always want to be better.
EDWARD DE BONO