I’m a very loyal and unreliable friend.
EDWARD DE BONOCreativity and lateral thinking have exactly the same basis as humour.
More Edward de Bono Quotes
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Everyone has the right to doubt everything as often as he pleases and the duty to do it at least once. No way of looking at things is too sacred to be reconsidered. No way of doing things is beyond improvement.
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I’m tired of dreaming. I’m into doing at the moment. It’s, like, let’s only have goals that we can go after.
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Creative thinking is not a talent, it is a skill that can be learned. It empowers people by adding strength to their natural abilities which improves teamwork, productivity and, where appropriate, profits.
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My thinking was taught to tribes in South Africa like the Zulus and Xhosas. At the time there were about 210 fights breaking out among them every month, but after they listened to my lessons, this fell to just four.
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We need both information and thinking. Information is no substitute for thinking and thinking is no substitute for information.
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Teaching thinking for just five hours to unemployed youngsters increased employment 500 percent.
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A myth is a fixed way of looking at the world which cannot be destroyed because, looked at through the myth, all evidence supports the myth.
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The winner is the chef who takes the same ingredients as everyone else and produces the best results.
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If you do not design the future, someone or something else will design it for you.
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You can analyse the past, but you need to design the future. That is the difference between suffering the future and enjoying it.
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A good listener is very nearly as attractive as a good talker. You cannot have a beautiful mind if you do not know how to listen.
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If you never change your mind, why have one?
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We may have a perfectly adequate way of doing something, but that does not mean there cannot be a better way. So we set out to find an alternative way. This is the basis of any improvement that is not fault correction or problem solving.
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You hold onto religion, you know, rules, regulations, traditions. I think what God is interested in is people’s hearts, and that’s hard enough.
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Thinking is the ultimate human resource. Yet we can never be satisfied with our most important skill. No matter how good we become, we should always want to be better.
EDWARD DE BONO