I’m a very loyal and unreliable friend.
EDWARD DE BONOCreativity and lateral thinking have exactly the same basis as humour.
More Edward de Bono Quotes
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In the art world, creativity involves aesthetic sensibility, emotional resonance and a gift for expression.
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Intelligence is something we are born with. Thinking is a skill that must be learned.
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Man owes his success to his creativity. No one doubts the need for it. It is most useful in good times and essential in bad.
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The Church has its problems, but the older I get, the more comfort I find there.
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The system will always be defended by those countless people who have enough intellect to defend but not quite enough to innovate.
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Creativity is a great motivator because it mades people interested in what they are doing.
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There’s a danger in the internet and social media. The notion that information is enough, that more and more information is enough, that you don’t have to think, you just have to get more information – gets very dangerous.
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On trade, our hypocrisy is at its most appalling. Trade reform isn’t about charity, it’s about justice, and this campaign, Trade Justice is an unstoppable idea.
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The vertical thinker says: ‘I know what I am looking for.’ The lateral thinker says: ‘I am looking but I won’t know what I am looking for until I have found it.’
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Humor is probably the most significant characteristics of the human mind. Far more significant than reason. In fact, reason is actually a very cheap commodity.
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The purpose of science is not to analyze or describe but to make useful models of the world. A model is useful if it allows us to get use out of it.
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I do a great deal of work with young children, and if you give a child a problem, he may come up with a highly original solution, because he doesn’t have the established route to it.
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There is no doubt that creativity is the most important human resource of all. Without creativity, there would be no progress, and we would be forever repeating the same patterns.
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Creativity can be learned like basketball, which does not mean we will all be NBA stars.
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Removing the faults in a stage-coach may produce a perfect stage-coach, but it is unlikely to produce the first motor car.
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