Man owes his success to his creativity. No one doubts the need for it. It is most useful in good times and essential in bad.
EDWARD DE BONO
EDWARD DE BONO
Edward de Bono on creativity
Edward de Bono128 quotes“Man owes his success to his creativity. No one doubts the need for it. It is most useful in good times and essential in bad.”
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To develop thinking as a skill, it should be deliberate, focused, confident, and enjoyable.
Edward de BonoEdward de Bono Humor is probably the most significant characteristics of the human mind. Far more significant than reason. In fact, reason is actually a very cheap commodity.
Edward de BonoEdward de Bono The power of a car is separate from the way the car is driven.
Edward de BonoEdward de Bono A memory is what is left when something happens and does not completely unhappen.
Edward de BonoEdward de Bono They enjoy thinking. They enjoy being creative. They enjoy having ideas. Most people do not enjoy thinking at all.
Edward de BonoEdward de Bono We may need to solve problems not by removing the cause but by designing the way forward even if the cause remains in place.
Edward de BonoEdward de Bono The concept of logical thinking is selection and this is brought about by the processes of acceptance and rejection. Rejection is the basis of logical thinking.
Edward de BonoEdward de Bono To me, a faith in Jesus Christ that is not aligned with the poor it’s nothing.
Edward de BonoEdward de Bono A discussion should be a genuine attempt to explore a subject rather than a battle between competing egos.
Edward de BonoEdward de Bono The solid wealth of insurance companies and the success of those who organsie gambling are some indication of the profits to be derived from the efficient use of chance.
Edward de BonoEdward de Bono If you never change your mind, why have one?
Edward de BonoEdward de Bono Most of the mistakes in thinking are inadequacies of perception rather than mistakes of logic.
Edward de BonoEdward de Bono Language is the biggest barrier to human progress because language is an encyclopedia of ignorance. Old perceptions are frozen into language and force us to look at the world in an old fashioned way.
Edward de BonoEdward de Bono The effective thinker treats arrogance as the major sin of thinking.
Edward de BonoEdward de Bono Most executives, many scientists, and almost all business school graduates believe that if you analyze data, this will give you new ideas. Unfortunately, this belief is totally wrong. The mind can only see what it is prepared to see.
Edward de BonoEdward de Bono An expert is someone who has succeeded in making decisions and judgements simpler through knowing what to pay attention to and what to ignore.
Edward de BonoEdward de Bono
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Innovation and creativity are the juiciest parts of running a business.
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