Only the human brain can deliberately change perceptions, change patterns, invent concepts and tolerate ambiguity.
EDWARD DE BONOOnly the human brain can deliberately change perceptions, change patterns, invent concepts and tolerate ambiguity.
EDWARD DE BONOWe do not make very full value of the opportunities provided by technology because we prefer critical to constructive thinking, argument to design.
EDWARD DE BONOA characteristic of intuitive solutions and new ideas is that of being obvious once they are discovered.
EDWARD DE BONOThe system will always be defended by those countless people who have enough intellect to defend but not quite enough to innovate.
EDWARD DE BONOThe power of a car is separate from the way the car is driven.
EDWARD DE BONOCreativity gives the possibility of some sort of achievement to everyone.
EDWARD DE BONOThe vertical thinker says: ‘I know what I am looking for.’ The lateral thinker says: ‘I am looking but I won’t know what I am looking for until I have found it.’
EDWARD DE BONOIntelligence is something we are born with. Thinking is a skill that must be learned.
EDWARD DE BONOEvery valuable creative idea must always be logical in hindsight. If it were not, we would never be able to see its value.
EDWARD DE BONOWe still seek to solve conflicts with ‘judgement’ instead of designing the way forwards.
EDWARD DE BONOYou cannot dig a hole in a different place by digging the same hole deeper.
EDWARD DE BONOAsking a question is the simplest way of focusing thinking asking the right question may be the most important part of thinking.
EDWARD DE BONOThe purpose of art is to reflect new emerging values and to define the new heroes and heroines so that people can absorb them into their perceptions.
EDWARD DE BONOTo me, a faith in Jesus Christ that is not aligned with the poor it’s nothing.
EDWARD DE BONOSometimes the situation is only a problem because it is looked at in a certain way. Looked at in another way, the right course of action may be so obvious that the problem no longer exists.
EDWARD DE BONOOur existing thinking habits are excellent, just as the rear wheels of a motor car are excellent, but not enough.
EDWARD DE BONO