As competition intensifies, the need for creative thinking increases. It is no longer enough to do the same thing better . . . no longer enough to be efficient and solve problems.
EDWARD DE BONOI think school is a place where thinking should be taught.
More Edward de Bono Quotes
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To deal with future we have to deal with possibilities. Analysis will only tell us what is.
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An expert is someone who has succeeded in making decisions and judgements simpler through knowing what to pay attention to and what to ignore.
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America is not just a country, it’s an idea.
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Removing the faults in a stage-coach may produce a perfect stage-coach, but it is unlikely to produce the first motor car.
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This new meta-system is very much in favor of the self, but a self that is based on a proper sense of dignity, not on an inflated ego. A person who dare not admit he is wrong inflates his ego but weakens his self.
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The need to be right all the time is the biggest bar to new ideas.
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Studies have shown that 90% of error in thinking is due to error in perception. If you can change your perception, you can change your emotion and this can lead to new ideas.
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My thinking was taught to tribes in South Africa like the Zulus and Xhosas. At the time there were about 210 fights breaking out among them every month, but after they listened to my lessons, this fell to just four.
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We need creativity in order to break free from the temporary structures that have been set up by a particular sequence of experience.
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Most of the mistakes in thinking are inadequacies of perception rather than mistakes of logic.
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Companies that solely focus on competition will ultimately die. Those that focus on value creation will thrive.
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Argument is meant to reveal the truth, not to create it.
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Western traditions of education have emphasized knowledge analysis, description and debate. They all have a part to play, but today there is a whole vast aspect of doing that has just been left out. Operacy is what keeps society going.
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To me, a faith in Jesus Christ that is not aligned with the poor it’s nothing.
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It is historical continuity that maintains most assumptions, not repeated assessment of their validity.
EDWARD DE BONO