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The bigger you get, the harder this gets because the more aggressive the people working for you are.

Ben Horowitz

It’s pretty clear that [customers] know what their budgets are now, and what they want to spend it on.
BEN HOROWITZ

Clear Customer Want
I emphasize to C.E.O.s, you have to have a story in the minds of the employees. It’s hard to memorize objectives, but it’s easy to remember a story.
BEN HOROWITZ

Mind Remember Stories
What do you get when you cross a herd of sheep with a herd of lemmings? A herd of venture capitalists.
BEN HOROWITZ

Lemming Sheep Venture
In my experience as CEO, I found that the most important decisions tested my courage far more than my intelligence.
BEN HOROWITZ

Decision Found Important
Breakthrough ideas usually come from guys who look like they’re hallucinating
BEN HOROWITZ

Guy Hallucinating Ideas Looks
It turns out that is exactly what product strategy is all about—figuring out the right product is the innovator’s job, not the customer’s job.
BEN HOROWITZ

Customer Figuring Jobs Product Strategy Turns
Sometimes an organization doesn’t need a solution; it just needs clarity.
BEN HOROWITZ

Clarity Needs Organization
Every time you make the hard, correct decision you become a bit more courageous, and every time you make the easy, wrong decision you become a bit more cowardly. If you are CEO, these choices will lead to a courageous or cowardly company.
BEN HOROWITZ

Choice Courageous Decision
Leadership is hard to train on.
BEN HOROWITZ

Hard Leadership Train
It’s quite possible for an executive to hit her goal for the quarter by ignoring the future.
BEN HOROWITZ

Executive Goal Quarters
There are no silver bullets.
BEN HOROWITZ

Bullets Growth No Silver
Over the last ten years, technological advances have dramatically lowered the financial bar for starting a new company, but the courage bar for building a great company remains as high as it has ever been.
BEN HOROWITZ

Bar Company Lasts Lower Years
In life, you don’t have a level of confrontation and the nonsense you run into when you’re a CEO. CEOs aren’t born.
BEN HOROWITZ

Levels Nonsense Running
You can take somebody’s job, you have to take their job, but you don’t have to take their dignity.
BEN HOROWITZ

Dignity Jobs Management
The only thing that prepares you to run a company is running a company.
BEN HOROWITZ

Company Repair Running
You don’t need every investor to believe that you can succeed. You only need one.
BEN HOROWITZ

Believe Inspiration Needs

The bigger you get, the harder this gets because the more aggressive the people working for you are.

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The bigger you get, the harder this gets because the more aggressive the people working for you are.

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