When I find an employee who turns out to be wrong for the job,
AKIO MORITAThe important thing in my view is not to pin the blame for a mistake on somebody, but rather to find out what caused the mistake.
More Akio Morita Quotes
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Once you have a staff of prepared, intelligent, and energetic people, the next step is to motivate them to be creative.
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Advertising and promotion alone will not sustain a bad product or a product that is not right for the times.
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Executives of the company must have the necessary qualities to direct the personnel by showing them the way to do things.
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It has run consistently about 6 percent of sales at Sony – and in service.
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My solution to the problem of unleashing creativity is always to set up a target.
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We don’t believe in market research for a new product unknown to the public. So we never do any.
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If we do our best and make efforts, a peaceful and great future will become ours without fail.
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We want everybody to have the best facilities in which to work, but we do not believe in posh and impressive private offices.
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If you don’t want Japan to buy it, don’t sell it.
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Americans make money by playing `money games,’ namely mergers, acquisitions, by simply moving money back and forth … instead of creating and producing goods with some actual value.
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Never break another man’s rice bowl.
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The “patron saint” of Japanese quality control, ironically, is an American named W. Edwards Deming, who was virtually unknown in his own country until his ideas of quality control began to make such a big impact on Japanese companies.
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There is no secret ingredient or hidden formula responsible for the success of the best Japanese companies.
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It’s difficult to see new projects to fruition.
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I feel it is my fault because I made the decision to hire him.
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I believe people work for satisfaction.
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Your business and its future are in the hands of the people you hire.
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My chief job is to constantly stir or rekindle the curiosity of people that gets driven out by bureaucracy and formal schooling systems.
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My solution to the problem of unleashing creativity is always to set up a target.
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If we face recession, we should not lay off employees; the company should sacrifice a profit. It’s management’s risk and management’s responsibility.
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I knew we needed a weapon to break through to the US market, and it had to be something different, something that nobody else was making.
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While the United States has been busy creating lawyers, we have been busier creating engineers.
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I believe one of the reasons we went through such a remarkable growth period was that we had this atmosphere of free discussion.
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If you go through life convinced that your way is always best, all the new ideas in the world will pass you by.
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More people are interested in trying to shuffle paper assets around than building lasting assets by producing real goods.
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But if you work with people, sometimes logic often has to take a backseat to understanding.
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