Employees are not guilty; why should they suffer?
AKIO MORITATo create a familylike feeling within the corporation, a feeling that employees and managers share the same fate.
More Akio Morita Quotes
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If management take the risk of hiring them, we have to take the responsibility for them.
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The important thing in my view is not to pin the blame for a mistake on somebody, but rather to find out what caused the mistake.
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But if you work with people, sometimes logic often has to take a backseat to understanding.
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Whether we succeed or not depends on the strength of our resolve and the amount of our endeavor.
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I knew we needed a weapon to break through to the US market, and it had to be something different, something that nobody else was making.
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More people are interested in trying to shuffle paper assets around than building lasting assets by producing real goods.
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My concept is that anybody has creative ability, but very few people know how to use it.
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There is no secret ingredient or hidden formula responsible for the success of the best Japanese companies.
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You can be totally rational with a machine.
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I consider it my job to nurture the creativity of the people I work with because at Sony we know that a terrific idea is more likely to happen in an open, free and trusting atmosphere than when everything is calculated.
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Japanese people tend to be much better adjusted to the notion of work, any kind of work, as honorable.
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I often say to my assistants, “Never trust anybody,” but what I mean is that you should never trust someone else to do a job exactly the way you would want it done.
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A company will get nowhere if all of the thinking is left to management.
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Amenities are not of great concern to management in Japan.
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I established the rule that once we hire an employee, his school records are a matter of the past and are no longer used to evaluate his work or decide on his promotion.
AKIO MORITA






