We want to keep the company healthy and its employees happy, and we want to keep them on the job and productive.
AKIO MORITAI established the rule that once we hire an employee, his school records are a matter of the past and are no longer used to evaluate his work or decide on his promotion.
More Akio Morita Quotes
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Once you have a staff of prepared, intelligent, and energetic people, the next step is to motivate them to be creative.
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A company will get nowhere if all of the thinking is left to management.
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The company must not throw money away on huge bonuses for executives or other frivolities but must share its fate with the workers.
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I knew we needed a weapon to break through to the US market, and it had to be something different, something that nobody else was making.
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We all learn by imitating, as children, as students, as novices in the world of business.
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There is no secret ingredient or hidden formula responsible for the success of the best Japanese companies.
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Curiosity is the key to creativity.
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If management take the risk of hiring them, we have to take the responsibility for them.
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We don’t believe in market research for a new product unknown to the public. So we never do any.
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I believe it is a big mistake to think that money is the only way to compensate a person for his work.
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America looks 10 minutes ahead; Japan looks 10 years.
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It’s difficult to see new projects to fruition.
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I have always made it a point to know our employees, to visit every facility of our company, and to try to meet and know every single employee.
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From a management standpoint, it is very important to know how to unleash people’s inborn creativity.
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Amenities are not of great concern to management in Japan.
AKIO MORITA






