black
grey
blue
red
brown
white

Human nature is to need a map. If you’re brave enough to draw one, people will follow.

Seth Godin

The purpose of an elevator pitch is to describe a situation or solution so compelling that the person you’re with wants to hear more even after the elevator ride is over.
SETH GODIN

Elevator Purpose Solution Want
Instead of wondering when your next vacation is, maybe you should set up a life you don’t need to escape from.
SETH GODIN

Change Inspirational Inspiring
Make enough mole hills, and eventually you will build a mountain.
SETH GODIN

Hills Moles Mountain
So much easier to aim for the smallest possible audience, not the largest, to build long-term value among a trusted, delighted tribe, to create work that matters and stands the test of time.
SETH GODIN

Long Matter Tests
When exactly were we brainwashed into believing that the best way to earn a living is to have a job?
SETH GODIN

Believe Entrepreneur Jobs
The first step toward becoming extraordinary is, of course, to stop being ordinary.
SETH GODIN

Becoming Firsts Ordinary
Art is the act of navigating without a map.
SETH GODIN

Art Maps Navigating
Gratitude and opportunity create more of the same.
SETH GODIN

Gratitude Opportunity
Not changing your strategy merely because you’re used to the one you have now is a lousy strategy.
SETH GODIN

Starting Strategy Used
A book is a souvenir of an idea.
SETH GODIN

Book Ideas
The goal of a marketing interaction isn’t to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation.
SETH GODIN

Goal Moving Opportunity
Go ahead and make something for the elites. Not the elites of class or wealth, but the elites of curiosity, passion and taste. Every great thing ever created was created by and for this group.
SETH GODIN

Class Curiosity Passion
Teamwork’ is the word that bosses use when they actually mean ‘Do what I say’
SETH GODIN

Leadership Mean Teamwork
The problem with competition is that it takes away the requirement to set your own path, to invent your own method, to find a new way.
SETH GODIN

Competition Requirements Way
You can be right or you can have empathy. You can’t do both.
SETH GODIN

Empathy Inspiring Relationship
The only way to get what you’re worth is to stand out, to exert emotional labor, to be seen as indispensable, and to produce interactions that organizations and people care deeply about.
SETH GODIN

Emotional Organization People

Human nature is to need a map. If you’re brave enough to draw one, people will follow.

Related Topics

Popular Authors

Human nature is to need a map. If you’re brave enough to draw one, people will follow.

Related Topics

Popular Authors

More Seth Godin Quotes