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The magic formula that successful businesses have discovered is to treat customers like guests and employees like people.

Tom Peters

I’m fundamentally not interested in the Fortune 500 companies – in US, Mexico, anywhere. The real backbones of economic growth are small and medium businesses.
TOM PETERS

Business Country Growth Real
A vibrant, rich, growing corpus of public-domain books is a vital public good – similar to parks, the infrastructure of basic services, and other hallmarks of any advanced society.
TOM PETERS

Book Growing Hallmark Parks
Hire disrespectful people.
TOM PETERS

Disrespectful People Work
Print-based libraries developed in an age of scarce printed resources.
TOM PETERS

Age Library Resources
The dominant culture in most big companies demands punishment for a mistake, no matter how useful, small, invisible.
TOM PETERS

Culture Mistake Punishment
The top athletes are consummate pros who work obsessively at their craft. Approach yours the same way.
TOM PETERS

Athlete Crafts Way
He who makes the quickest, coolest prototypes reigns!
TOM PETERS

Prototype Reign Work
The day firing becomes easy is the day to fire yourself.
TOM PETERS

Easy Fire Wisdom Yourself
Execution Excellence! (Show up on time! Leave last!)
TOM PETERS

Entrepreneur Excellence Lasts
Life is pretty simple: You do some stuff. Most fails. Some works. You do more of what works. If it works big, others quickly copy it. Then you do something else. The trick is the doing something else.
TOM PETERS

Inspirational Inspiring Life
Develop a respect and reverence for the principle of variation: the idea that the message ain’t in the mean, the mode or the median – it’s in the differences that occur throughout a population.
TOM PETERS

Differences Educational Ideas Mean Occur
If the person you delegated to does the job twice as well as you would have done it, consider yourself a leader.
TOM PETERS

Consider Deligated Jobs Leader
David Ogilvy contends that the greatest ad copywriters are marked by an insatiable curiosity ‘about every subject under the sun.’
TOM PETERS

Copywriters Curiosity Subject Sun
Dot the i’s, cross the t’s, answer the phones promptly, send out errorless invoices, and in general never forget that the devil is in the details.
TOM PETERS

Devil Entrepreneur Phones
I think it’s wonderful to save the world, but you need to be part of the world, too.
TOM PETERS

Needs Thinking World
Like it or not – and often we don’t – power is a pervasive phenomenon. From midnight decisions in the Oval Office that risk the lives of young Americans to quarrels over the kitchen table, power is part of every human equation.
TOM PETERS

Business Country Numbers Power Risk

The magic formula that successful businesses have discovered is to treat customers like guests and employees like people.

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The magic formula that successful businesses have discovered is to treat customers like guests and employees like people.

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