I think that [there is] this fundamental right to privacy and the philosophy that government shouldn’t be intrusive.
TIM COOKCreativity is people who care enough to keep thinking about something until they find the simplest way to do it.
More Tim Cook Quotes
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We can’t take all of our energy and all of our care and finish the painting, then have someone else put their name on it.
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So I had to figure out for myself what was right and true. It was a search. It was a process. It drew on the moral sense that I’d learned from my parents, and in church, and in my own heart, and led me on my own journey of discovery.
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Somebody gets it home and they feel great when they pay the money, but then they get it home and use it and the joy is gone.
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I personally admire Steve Jobs not most for what he did, or what he said, but for what he stood for.
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A wave of legislation, introduced in more than two dozen states, would allow people to discriminate against their neighbors.
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Excellence has become a habit.
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We’re very simple people at Apple. We focus on making the world’s best products and enriching people’s lives.
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Our whole goal in life is to give you something you didn’t know you wanted and then once you get it, you can’t imagine your life without it… and you can count on apple doing that.
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Right to privacy is really important. You pull that brick out and another and pretty soon the house falls.
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If I’m expected to keep your messages, and everybody else’s, then there should be a law that says, you need to keep all of these.
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Maybe law enforcement would like the ability to turn on the camera on your Mac.
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A lot of companies have innovation departments, and this is always a sign that something is wrong when you have a VP of innovation or something. You know, put a for-sale sign on the door.
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I’m speaking to you from Silicon Valley, where some of the most prominent and successful companies have built their businesses by lulling their customers into complacency about their personal information.
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I learned that focus is key. Not just in your running a company, but in your personal life as well.
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A few years ago, users of Internet services began to realize that when an online service is free, you’re not the customer. You’re the product.
TIM COOK