Most business models have focused on self interest instead of user experience. Those are the kinds of problems we solve to solve.
TIM COOKWhere we might go in the future, we’ll see. Customers love games. I’m not interested in being in the console business in what is thought of as traditional gaming. But Apple is a big player today and things in the future will only make that bigger.
More Tim Cook Quotes
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You are more powerful than you think.
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I’m a country boy at the end of the day. I’m going to pick up the phone and tell you I’m going to sue you.
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Apple is this great American company that could have only happened here.
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The government should always be the one defending civil liberties.
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For the most important decisions in your life, trust your intuition, and then work with everything you have, to prove it right.
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I don’t consider myself an activist, but I realize how much I’ve benefited from the sacrifice of others.
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Right to privacy is really important. You pull that brick out and another and pretty soon the house falls.
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We’re talking about a world where the PC is no longer the center, but just a devicewhere your new devices need to be more portable, more personal.
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We say no to great ideas in order to keep the amount of things we focus on very small in number so that we can put enormous energy behind the ones we do choose…..It’s not just saying yes to the right products, it’s saying no to many products that are good ideas, but just not nearly as good as the other ones.
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Never try to fix other people. God does not need to do a bank shot off your lips.
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Since these early days, I have seen and have experienced many types of discrimination and all of them were rooted in the fear of people that were different than the majority.
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Price is rarely the most important thing. A cheap product might sell some units.
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Apple has lost a visionary and creative genius, and the world has lost an amazing human being.
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I am who I am, and I’m focused on that, and being a great CEO of Apple.
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Anything can change, because the smartphone revolution is still in the early stages.
TIM COOK