A lot of companies have innovation departments, and this is always a sign that something is wrong when you have a VP of innovation or something. You know, put a for-sale sign on the door.
TIM COOKOpen to everyone, regardless of where they come from, what they look like, how they worship or who they love.
More Tim Cook Quotes
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Apple Watch is the most personal device we’ve ever created.
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I think that [there is] this fundamental right to privacy and the philosophy that government shouldn’t be intrusive.
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Anything can change, because the smartphone revolution is still in the early stages.
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People are running huge enterprises off of hacking and stealing data.
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There’s something very dangerous happening in states across the country.
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My own view is that encryption is a much better, much better world. And I’m not the only person that thinks that.
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If I’m working with you for several months on things, if I have a relationship with you, and I decide one day I’m going to sue you,
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Creativity and innovation are something you can’t flowchart out. Some things you can, and we do, and we’re very disciplined in those areas. But creativity isn’t one of those.
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So I had to figure out for myself what was right and true. It was a search. It was a process. It drew on the moral sense that I’d learned from my parents, and in church, and in my own heart, and led me on my own journey of discovery.
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Our message, to people around the country and around the world, is this: Apple is open.
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We can’t take all of our energy and all of our care and finish the painting, then have someone else put their name on it.
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Since these early days, I have seen and have experienced many types of discrimination and all of them were rooted in the fear of people that were different than the majority.
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No matter what you do next, the world needs your energy, your passion, your impatience for progress. Don’t shrink from risk. And tune out those critics and cynics.
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They’re gobbling up everything they can learn about you and trying to monetize it. We think that’s wrong. And it’s not the kind of company that Apple wants to be.
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My business is not reading your messages. I don’t have a business doing that. And it’s against my values to do that. I don’t want to read your private stuff.
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