I am driven by great work and seeing people do incredible things and having a part in that.
TIM COOKI’m speaking to you from Silicon Valley, where some of the most prominent and successful companies have built their businesses by lulling their customers into complacency about their personal information.
More Tim Cook Quotes
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Our message, to people around the country and around the world, is this: Apple is open.
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Honestly, we’ll compete with everybody. I love competition. As long as people invent their own stuff, I love competition.
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Our whole goal in life is to give you something you didn’t know you wanted and then once you get it, you can’t imagine your life without it… and you can count on apple doing that.
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What makes Siri cool is she has a personality.
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Apple Watch is the most personal device we’ve ever created.
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Anything can change, because the smartphone revolution is still in the early stages.
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Excellence has become a habit.
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Our new watches are made entirely of double super gold. They are just a piece of gold that you can wear to the left, right, or directly on top of the other gold you own.
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I love museums. But I don’t want to live in one.
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Somebody gets it home and they feel great when they pay the money, but then they get it home and use it and the joy is gone.
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Graduates, your values matter. They are your north star. And work takes on new meaning when you feel you’re pointed in the right direction. Otherwise, it’s just a job. And life is too short for that.
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We are the most focused company that I know of or have read of or have any knowledge of. We say no to good ideas every day.
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We sold more iPads in the last quarter alone than any PC manufacturer sold in their entire line.
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It is possible to be aware of God at all times.
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Today, we are pleased to announce the biggest advancement in iPhone.
TIM COOK