No one should have a key that turns a billion locks. It shouldn’t exist.
TIM COOKGraduates, your values matter. They are your north star. And work takes on new meaning when you feel you’re pointed in the right direction. Otherwise, it’s just a job. And life is too short for that.
More Tim Cook Quotes
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Our whole goal in life is to give you something you didn’t know you wanted and then once you get it, you can’t imagine your life without it… and you can count on apple doing that.
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Android dominates the mobile malware market.
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What makes Siri cool is she has a personality.
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You are more powerful than you think.
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There’s a mountain of information about us. I mean there’s so much. Anyway, I’m not an intelligence person. But I just look at it and it’s a mountain of data.
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From an app point of view, if you looked at innovation on the PC, you’d be hard pressed to find companies innovating. The list is small.
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My business is not reading your messages. I don’t have a business doing that. And it’s against my values to do that. I don’t want to read your private stuff.
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A great product isn’t just a collection of features. It’s how it all works together.
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Apple has a culture of excellence that is, I think, so unique and so special. I’m not going to witness or permit the change of it.
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If you want me to do things only for ROI reasons, you should get out of this stock.
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I don’t think Apple has to own a content business.
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History rarely yields to one person, but think, and never forget, what happens when it does. That can be you. That should be you. That must be you.
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Apple has lost a visionary and creative genius, and the world has lost an amazing human being.
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Our message, to people around the country and around the world, is this: Apple is open.
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I am confident our best years lie ahead of us and that together we will continue to make Apple the magical place that it is.
TIM COOK