If management take the risk of hiring them, we have to take the responsibility for them.
AKIO MORITAIf you don’t want Japan to buy it, don’t sell it.
More Akio Morita Quotes
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Management of an industrial company must be giving targets to the engineers constantly; that may be the most important job management has in dealing with its engineers.
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If we do our best and make efforts, a peaceful and great future will become ours without fail.
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Japanese attitudes toward work seem to be critically different from American attitudes.
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An enemy of innovation could be your own sales force.
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We don’t believe in market research for a new product unknown to the public. So we never do any.
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I believe one of the reasons we went through such a remarkable growth period was that we had this atmosphere of free discussion.
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There are three creativities: creativity in technology, in product planning, and in marketing.
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We want to keep the company healthy and its employees happy, and we want to keep them on the job and productive.
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Japanese people tend to be much better adjusted to the notion of work, any kind of work, as honorable.
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A company will get nowhere if all of the thinking is left to management.
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Employees are not guilty; why should they suffer?
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Americans make money by playing `money games,’ namely mergers, acquisitions, by simply moving money back and forth … instead of creating and producing goods with some actual value.
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The remarkable thing about management is that a manager can go on for years making mistakes that nobody is aware of, which means that management can be a kind of a con job.
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In the long run, no matter how good or successful you are or how clever or crafty.
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America looks 10 minutes ahead; Japan looks 10 years.
AKIO MORITA






