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The public does not know what is possible. We do.

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Marilyn Monroe Paulo Coelho Abraham Lincoln C. S. Lewis Khalil Gibran Charlie Chaplin Gautama Buddha Isaac Newton

I believe one of the reasons we went through such a remarkable growth period was that we had this atmosphere of free discussion.
AKIO MORITA

Atmosphere Believe Discuss Growth Period Reason Remark Such
Japanese people tend to be much better adjusted to the notion of work, any kind of work, as honorable.
AKIO MORITA

Adjust Better Country Honorable Kid Kind Much Notion People Work
Americans make money by playing `money games,’ namely mergers, acquisitions, by simply moving money back and forth … instead of creating and producing goods with some actual value.
AKIO MORITA

Country Create Creating Game Good Merger Money Moving Namely Play Treat
The only sure thing is that in business there are no sure things.
AKIO MORITA

Business Only Sure Thing
I feel it is my fault because I made the decision to hire him.
AKIO MORITA

Decision Fault Feel Hire Made People
My chief job is to constantly stir or rekindle the curiosity of people that gets driven out by bureaucracy and formal schooling systems.
AKIO MORITA

Bureaucracy Chief Constant Curiosoty Drive Formal Job People School System
Employees are not guilty; why should they suffer?
AKIO MORITA

Employee Guilt Suffer Why
It has run consistently about 6 percent of sales at Sony – and in service.
AKIO MORITA

Consistently Percent Run Sale Service Six Sony
But make sure you don’t make the same mistake twice.
AKIO MORITA

Mistake Same Sure Twice
My concept is that anybody has creative ability, but very few people know how to use it.
AKIO MORITA

Ability Anybody Concept Creative Few People Use
Advertising and promotion alone will not sustain a bad product or a product that is not right for the times.
AKIO MORITA

Advertise Bad Product Promotion Right Sustain Time
And then we grow up and learn to blend our innate abilities with the rules or principles we have learned.
AKIO MORITA

Ability Blend Grow Innate Learn Principle Up
Once you have a staff of prepared, intelligent, and energetic people, the next step is to motivate them to be creative.
AKIO MORITA

Creative Energetic Intelligent Once People Prepare Staff
America looks 10 minutes ahead; Japan looks 10 years.
AKIO MORITA

Ahead Country Look Minute Ten Year
A company will get nowhere if all of the thinking is left to management.
AKIO MORITA

Company Left Manage Nowhere Think
You can be totally rational with a machine.
AKIO MORITA

Machine People Understanding

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