Advertising and promotion alone will not sustain a bad product or a product that is not right for the times.
AKIO MORITATo gain profit is important, but you must invest to build up assets that you can cash in in the future.
More Akio Morita Quotes
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The “patron saint” of Japanese quality control, ironically, is an American named W. Edwards Deming, who was virtually unknown in his own country until his ideas of quality control began to make such a big impact on Japanese companies.
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We want everybody to have the best facilities in which to work, but we do not believe in posh and impressive private offices.
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Employees are not guilty; why should they suffer?
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Never break another man’s rice bowl.
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I established the rule that once we hire an employee, his school records are a matter of the past and are no longer used to evaluate his work or decide on his promotion.
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If you trust your colleague today, he may be your competitor tomorrow, because people frequently move from one company to another.
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Every action analysed and every responsibility assigned by an organisation chart.
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My solution to the problem of unleashing creativity is always to set up a target.
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We treat employees as a member of the family.
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To have any one of these without the others is self defeating in business.
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The only sure thing is that in business there are no sure things.
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To gain profit is important, but you must invest to build up assets that you can cash in in the future.
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Americans make money by playing `money games,’ namely mergers, acquisitions, by simply moving money back and forth … instead of creating and producing goods with some actual value.
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Our plan is to lead the public with new products rather than ask them what kind of products they want.
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If we face recession, we should not lay off employees; the company should sacrifice a profit. It’s management’s risk and management’s responsibility.
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