There are three creativities: creativity in technology, in product planning, and in marketing.
AKIO MORITAMy concept is that anybody has creative ability, but very few people know how to use it.
More Akio Morita Quotes
-
-
The important thing in my view is not to pin the blame for a mistake on somebody, but rather to find out what caused the mistake.
AKIO MORITA -
Management of an industrial company must be giving targets to the engineers constantly; that may be the most important job management has in dealing with its engineers.
AKIO MORITA -
The only sure thing is that in business there are no sure things.
AKIO MORITA -
You can be totally rational with a machine.
AKIO MORITA -
The company must not throw money away on huge bonuses for executives or other frivolities but must share its fate with the workers.
AKIO MORITA -
In the long run, no matter how good or successful you are or how clever or crafty.
AKIO MORITA -
If we do our best and make efforts, a peaceful and great future will become ours without fail.
AKIO MORITA -
But make sure you don’t make the same mistake twice.
AKIO MORITA -
We will try to create conditions where persons could come together in a spirit of teamwork, and exercise to their heart’s desire their technological capacity.
AKIO MORITA -
My concept is that anybody has creative ability, but very few people know how to use it.
AKIO MORITA -
Our plan is to lead the public with new products rather than ask them what kind of products they want.
AKIO MORITA -
My solution to the problem of unleashing creativity is always to set up a target.
AKIO MORITA -
And then we grow up and learn to blend our innate abilities with the rules or principles we have learned.
AKIO MORITA -
To create a familylike feeling within the corporation, a feeling that employees and managers share the same fate.
AKIO MORITA -
It’s difficult to see new projects to fruition.
AKIO MORITA






