(Japanese Government believes that if you have a big laboratory with all the latest equipment and good funding it will automatically lead to creativity. It doesn’t work that way.
AKIO MORITAEmployees are not guilty; why should they suffer?
More Akio Morita Quotes
-
-
We all learn by imitating, as children, as students, as novices in the world of business.
AKIO MORITA -
The best example of this was the Apollo project in the United States.
AKIO MORITA -
I consider it my job to nurture the creativity of the people I work with because at Sony we know that a terrific idea is more likely to happen in an open, free and trusting atmosphere than when everything is calculated.
AKIO MORITA -
I have always made it a point to know our employees, to visit every facility of our company, and to try to meet and know every single employee.
AKIO MORITA -
There are three creativities: creativity in technology, in product planning, and in marketing.
AKIO MORITA -
I often say to my assistants, “Never trust anybody,” but what I mean is that you should never trust someone else to do a job exactly the way you would want it done.
AKIO MORITA -
Management of an industrial company must be giving targets to the engineers constantly; that may be the most important job management has in dealing with its engineers.
AKIO MORITA -
We treat employees as a member of the family.
AKIO MORITA -
People need money, but they also want to be happy in their work and proud of it.
AKIO MORITA -
Our plan is to lead the public with new products rather than ask them what kind of products they want.
AKIO MORITA -
I knew we needed a weapon to break through to the US market, and it had to be something different, something that nobody else was making.
AKIO MORITA -
In the long run, no matter how good or successful you are or how clever or crafty.
AKIO MORITA -
The public does not know what is possible. We do.
AKIO MORITA -
The company must not throw money away on huge bonuses for executives or other frivolities but must share its fate with the workers.
AKIO MORITA -
Japanese attitudes toward work seem to be critically different from American attitudes.
AKIO MORITA






