Begin by seizing something which your opponent holds dear; then he will be amenable to your will.
SUN TZUWhen the enemy is relaxed, make them toil. When full, starve them. When settled, make them move.
More Sun Tzu Quotes
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If he sends reinforcements everywhere, he will everywhere be weak.
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If ignorant both of your enemy and yourself, you are certain to be in peril.
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Energy may be likened to the bending of a crossbow; decision, to the releasing of a trigger.
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If you know yourself but not the enemy, for every victory gained you will also suffer a defeat.
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If you fight with all your might, there is a chance of life; where as death is certain if you cling to your corner.
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To secure ourselves against defeat lies in our own hands, but the opportunity of defeating the enemy is provided by the enemy himself.
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Convince your enemy that he will gain very little by attacking you; this will diminish his enthusiasm.
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There is no instance of a nation benefitting from prolonged warfare.
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Do many calculations lead to victory, and few calculations to defeat.
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Know yourself and you will win all battles
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Pretend inferiority and encourage his arrogance.
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When your army has crossed the border, you should burn your boats and bridges, in order to make it clear to everybody that you have no hankering after home.
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When strong, avoid them. If of high morale, depress them. Seem humble to fill them with conceit. If at ease, exhaust them. If united, separate them. Attack their weaknesses. Emerge to their surprise.
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Anger may in time change to gladness; vexation may be succeeded by content. But a kingdom that has once been destroyed can never come again into being; nor can the dead ever be brought back to life.
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Knowing the enemy enables you to take the offensive, knowing yourself enables you to stand on the defensive.
SUN TZU






