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Have fun. The game is a lot more enjoyable when you’re trying to do more than just make money.

Tony Hsieh

If someone is self-aware, then they can always continue to grow. If they’re not self-aware, I think it’s harder for them to evolve or adapt beyond who they already are.
TONY HSIEH

Aware Beyond Evolution Growth Hard Myself Thinking
If I was going to go into an office I wanted it to be with people I would choose to be around even if we didn’t have to work together and so that was one of the major reasons why I decided out of all the different companies we invested in to work with Zappos.
TONY HSIEH

Choice Company Decision Investment Myself Office People Reason Work
Just figure out what your personal values are then just make those the corporate values.
TONY HSIEH

Corporate Personal Value
The ultimate definition of success is: you could lose everything that you have and truly be okay with it. Your happiness isn’t based on external factors.
TONY HSIEH

Definition Happiness Lose Success True Ultimate Yourself
I think the most important thing is just if you hire people whose personal values match the corporate core values – and not just the stated ones.
TONY HSIEH

Important Oneself People Thinking Value
The brand is just a lagging indicator of a company’s culture.
TONY HSIEH

Brand Company Culture
Customer service shouldn’t just be A department, it should be the entire company.
TONY HSIEH

Company Customer Department Service
If there are too many competitors, even if you’re the best it’s a lot harder to win.
TONY HSIEH

Best Competition Hard Win Yourself
Your culture is your brand.
TONY HSIEH

Brand Culture One Liner
For individuals, character is destiny. For organizations, culture is destiny.
TONY HSIEH

Character Culture Destiny Organization
Help shape the stories that people are telling about you.
TONY HSIEH

Help People Story Yourself
We decided that if we get the culture right, most of the stuff, like building a brand around delivering the very best customer service, will just take care of itself.
TONY HSIEH

Best Build Care Culture Customer Decision Right Service
If you’re worried about putting food on the table or putting a roof over your head, that stress is definitely will contribute to unhappiness, but once you have your basic needs met then incremental money.
TONY HSIEH

Basic Contribution Food Money Worry Yourself
Businesses often forget about the culture, and ultimately, they suffer for it because you can’t deliver good service from unhappy employees.
TONY HSIEH

Business Culture Employee Forget Goodness Happiness Service Suffering
Open, honest communication is the best foundation for any relationship, but remember that at the end of the day it’s not what you say or what you do, but how you make people feel that matters the most.
TONY HSIEH

Communication Feeling Foundation Honesty Open People Remember Yourself
Things are never as bad or as good as they seem.
TONY HSIEH

Appearance Bad Goodness

Have fun. The game is a lot more enjoyable when you’re trying to do more than just make money.

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Have fun. The game is a lot more enjoyable when you’re trying to do more than just make money.

Related Topics

Popular Authors

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