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Momentum is a fragile force. Its worst enemy: procrastination. Its best friend: a deadline (think Election Day). Implication no. 1 (and there is no no. 2): Get to work! NOW!

Tom Peters

Confidence means non-paralysis, a willingness to act, and act decisively, to start new things and cut failing ventures off.
TOM PETERS

Cutting Mean Motivational Ventures
Cost does not equal value… and low cost parts decrease brand equity for a very long time.
TOM PETERS

Cost Elapsed Long
The best kept secret in the global economy today is this: When your service is AWESOME you get so stinking rich you have to buy new bags to carry all the money home.
TOM PETERS

Best Economy Home Secret Today
The difference between great and average is, mostly, having the imagination and zeal to re-create yourself daily.
TOM PETERS

Average Differences Imagination
I find digital content much easier and more rewarding to interact with on screen than printed on paper.
TOM PETERS

Digital Easier Paper
The dumbest mistake is viewing design as something you do at the end of the process to ‘tidy up’ the mess, as opposed to understanding it’s a ‘day one’ issue and part of everything.
TOM PETERS

Design Issues Mistakes Something Understanding
You can only improve what you measure.
TOM PETERS

Improve Measure Only People Possible
Progress is mostly the product of rogues.
TOM PETERS

Products Progress Rogues
Leaders win through logistics. Vision, sure. Strategy, yes. But when you go to war, you need to have both toilet paper and bullets at the right place at the right time. In other words, you must win through superior logistics.
TOM PETERS

Leader Right Timer Version War Winning
Mastery is great, but even that is not enough. You have to be able to change course without a bead of sweat, or remorse.
TOM PETERS

Able Mastery Remorse Sweat
Be guided by the axiom: There are no limits to the ability to contribute on the part of a properly selected, well-trained, appropriately supported, and, above all, committed person.
TOM PETERS

Ability Appropriate Committed Limits
Gandhi and Mandela and Churchill and JFK and Reagan and Thatcher and Sarkozy and Franklin and Washington set the tone to an incredible degree-their “personal style” was their “brand.” (“It” starts with personal style of the tip-top leadership team.
TOM PETERS

Degree Leadership Sorry Team
Every managerial act must be seen as an unequivocal support for urgency in pursuit of constant testing, change, and improvement.
TOM PETERS

Improvement Pursuit Support
All white-collar work is project work. The single salient fact that touches all of our lives is that work is being reinvented.
TOM PETERS

Facts Life Reinvented White
I’m fundamentally not interested in the Fortune 500 companies – in US, Mexico, anywhere. The real backbones of economic growth are small and medium businesses.
TOM PETERS

Business Country Growth Real
Community. A friend started a real estate brokerage a few years ago. By the time she’d added her second employee, she was a pillar of her 35,000-person community.
TOM PETERS

Business Person Real School Second

Momentum is a fragile force. Its worst enemy: procrastination. Its best friend: a deadline (think Election Day). Implication no. 1 (and there is no no. 2): Get to work! NOW!

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Momentum is a fragile force. Its worst enemy: procrastination. Its best friend: a deadline (think Election Day). Implication no. 1 (and there is no no. 2): Get to work! NOW!

Related Topics

Popular Authors

More Tom Peters Quotes