Honestly, we’ll compete with everybody. I love competition. As long as people invent their own stuff, I love competition.
TIM COOKIf those of us in positions of responsibility fail to do everything in our power to protect the right of privacy, we risk something far more valuable than money. We risk our way of life.
More Tim Cook Quotes
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In the long arc of time, you are only relevant if customers love you.
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We believe in saying no to thousands of projects so that we can really focus on the few that are truly important and meaningful to us.
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Where we might go in the future, we’ll see. Customers love games. I’m not interested in being in the console business in what is thought of as traditional gaming. But Apple is a big player today and things in the future will only make that bigger.
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I don’t consider myself an activist, but I realize how much I’ve benefited from the sacrifice of others.
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It’s the privilege of a lifetime for me to work with the most innovative people on Earth.
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In my view the tablet and the PC are different. You can do things with the tablet if you are not encumbered by the legacy of the PC.
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Apple Watch is the most personal device we’ve ever created.
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The largest lesson I learned from Steve was that the joy in life is in the journey, and I saw him live this every day.
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In the world of cyber security, the last thing you want is to have a target painted on you.
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A wave of legislation, introduced in more than two dozen states, would allow people to discriminate against their neighbors.
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Apple is this great American company that could have only happened here.
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We do a lot of things for reasons besides profit motive. We want to leave the world better than we found it.
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I think that [there is] this fundamental right to privacy and the philosophy that government shouldn’t be intrusive.
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So if hearing that the CEO of Apple is gay can help someone struggling to come to terms with who he or she is, or bring comfort to anyone who feels alone, or inspire people to insist on their equality, then it’s worth the trade-off with my own privacy.
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Without encryption, you and I wouldn’t be able to do our banking online.
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