And that’s what everyone at Apple is focused on – pushing forward and creating the future.
TIM COOKWe do a lot of things for reasons besides profit motive. We want to leave the world better than we found it.
More Tim Cook Quotes
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Creativity is people who care enough to keep thinking about something until they find the simplest way to do it.
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Apple is this great American company that could have only happened here.
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There are times in all of our lives when a reliance on gut or intuition just seems more appropriate – when a particular course of action just feels right.
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We do a lot of things for reasons besides profit motive. We want to leave the world better than we found it.
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Companies that get confused, that think their goal is revenue or stock price or something. You have to focus on the things that lead to those.
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Gaming has kind of evolved a bit. More people play on portable devices.
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I don’t own encryption, Apple doesn’t own encryption. Encryption, as you know, is everywhere. In fact some of encryption is funded by our government.
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Price is rarely the most important thing. A cheap product might sell some units.
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For the most important decisions in your life, trust your intuition, and then work with everything you have, to prove it right.
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There’s something very dangerous happening in states across the country.
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We can’t take all of our energy and all of our care and finish the painting, then have someone else put their name on it.
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Apple Watch is the most personal device we’ve ever created.
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I am confident our best years lie ahead of us and that together we will continue to make Apple the magical place that it is.
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We’re very simple people at Apple. We focus on making the world’s best products and enriching people’s lives.
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You are more powerful than you think.
TIM COOK