We can’t take all of our energy and all of our care and finish the painting, then have someone else put their name on it.
TIM COOKDiscrimination, in all its forms, is bad for business.
More Tim Cook Quotes
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Everybody doesn’t want to have to be a computer scientist to protect themselves. Most people have no desire to do that.
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You can focus on things that are barriers or you can focus on scaling the wall or redefining the problem.
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Our message, to people around the country and around the world, is this: Apple is open.
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Open to everyone, regardless of where they come from, what they look like, how they worship or who they love.
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And that’s what everyone at Apple is focused on – pushing forward and creating the future.
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The government should always be the one defending civil liberties.
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Where we might go in the future, we’ll see. Customers love games. I’m not interested in being in the console business in what is thought of as traditional gaming. But Apple is a big player today and things in the future will only make that bigger.
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Apple has lost a visionary and creative genius, and the world has lost an amazing human being.
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Those who try to achieve success without hard work ultimately deceive themselves-or worse-deceive others.
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I despise politics. There is no room for it in a company. My life is going to be way too short to deal with that.
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Today, we are pleased to announce the biggest advancement in iPhone.
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We do a lot of things for reasons besides profit motive. We want to leave the world better than we found it.
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No matter what you do next, the world needs your energy, your passion, your impatience for progress. Don’t shrink from risk. And tune out those critics and cynics.
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Most business models have focused on self interest instead of user experience. Those are the kinds of problems we solve to solve.
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It’s the privilege of a lifetime for me to work with the most innovative people on Earth.
TIM COOK