Our business is not based on having information about you. You’re not our product. Our product are these, and this watch, and Macs and so forth. And so we run a very different company.
TIM COOKMy own view is that encryption is a much better, much better world. And I’m not the only person that thinks that.
More Tim Cook Quotes
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We’re talking about a world where the PC is no longer the center, but just a devicewhere your new devices need to be more portable, more personal.
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There’s a mountain of information about us. I mean there’s so much. Anyway, I’m not an intelligence person. But I just look at it and it’s a mountain of data.
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For the most important decisions in your life, trust your intuition, and then work with everything you have, to prove it right.
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Creativity and innovation are something you can’t flowchart out. Some things you can, and we do, and we’re very disciplined in those areas. But creativity isn’t one of those.
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It’s the privilege of a lifetime for me to work with the most innovative people on Earth.
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America is always stronger when we do things together.
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The longer the meeting, the less is accomplished.
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We believe in saying no to thousands of projects so that we can really focus on the few that are truly important and meaningful to us.
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We can’t take all of our energy and all of our care and finish the painting, then have someone else put their name on it.
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We make the best phone, we don’t make the most phones.
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I despise politics. There is no room for it in a company. My life is going to be way too short to deal with that.
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Apple Stores Offer the Best Buying Experience and Customer Service On The Planet
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We do a lot of things for reasons besides profit motive. We want to leave the world better than we found it.
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Since these early days, I have seen and have experienced many types of discrimination and all of them were rooted in the fear of people that were different than the majority.
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A lot of companies have innovation departments, and this is always a sign that something is wrong when you have a VP of innovation or something. You know, put a for-sale sign on the door.
TIM COOK