We are the most focused company that I know of or have read of or have any knowledge of. We say no to good ideas every day.
TIM COOKI just want to build great products.
More Tim Cook Quotes
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Nobody wants to buy sour milk.
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Excellence has become a habit.
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Maybe law enforcement would like the ability to turn on the camera on your Mac.
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I think everyone has to ask, how do companies make their money? Follow the money. And if they’re making money mainly by collecting gobs of personal data, I think you have a right to be worried.
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In my view the tablet and the PC are different. You can do things with the tablet if you are not encumbered by the legacy of the PC.
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When I think of civil liberties I think of the founding principles of the country. The freedoms that are in the First Amendment. But also the fundamental right to privacy.
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America is always stronger when we do things together.
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Apple is this great American company that could have only happened here.
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From our point of view it’s important that Apple not be the developer for the world.
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A lot of companies have innovation departments, and this is always a sign that something is wrong when you have a VP of innovation or something. You know, put a for-sale sign on the door.
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So I had to figure out for myself what was right and true. It was a search. It was a process. It drew on the moral sense that I’d learned from my parents, and in church, and in my own heart, and led me on my own journey of discovery.
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An acorn would never brag about giving shade.
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I learned that focus is key. Not just in your running a company, but in your personal life as well.
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Life is fragile. We’re not guaranteed a tomorrow so give it everything you’ve got.
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You are more powerful than you think.
TIM COOK