Creativity and innovation are something you can’t flowchart out. Some things you can, and we do, and we’re very disciplined in those areas. But creativity isn’t one of those.
TIM COOKOur message, to people around the country and around the world, is this: Apple is open.
More Tim Cook Quotes
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A wave of legislation, introduced in more than two dozen states, would allow people to discriminate against their neighbors.
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Our whole goal in life is to give you something you didn’t know you wanted and then once you get it, you can’t imagine your life without it… and you can count on apple doing that.
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It is possible to be aware of God at all times.
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Everybody doesn’t want to have to be a computer scientist to protect themselves. Most people have no desire to do that.
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I am confident our best years lie ahead of us and that together we will continue to make Apple the magical place that it is.
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A lot of companies have innovation departments, and this is always a sign that something is wrong when you have a VP of innovation or something. You know, put a for-sale sign on the door.
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Graduates, your values matter. They are your north star. And work takes on new meaning when you feel you’re pointed in the right direction. Otherwise, it’s just a job. And life is too short for that.
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In the world of cyber security, the last thing you want is to have a target painted on you.
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The sidelines are not where you want to live your life. The world needs you in the arena!
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There’s a mountain of information about us. I mean there’s so much. Anyway, I’m not an intelligence person. But I just look at it and it’s a mountain of data.
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Maybe law enforcement would like the ability to turn on the camera on your Mac.
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I learned that focus is key. Not just in your running a company, but in your personal life as well.
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And that’s what everyone at Apple is focused on – pushing forward and creating the future.
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I don’t own encryption, Apple doesn’t own encryption. Encryption, as you know, is everywhere. In fact some of encryption is funded by our government.
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Discrimination isn’t something that’s easy to oppose. It doesn’t always stare you in the face. It moves in the shadows. And sometimes it shrouds itself within the very laws meant to protect us.
TIM COOK