Apple has a culture of excellence that is, I think, so unique and so special. I’m not going to witness or permit the change of it.
TIM COOKOur message, to people around the country and around the world, is this: Apple is open.
More Tim Cook Quotes
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Our message, to people around the country and around the world, is this: Apple is open.
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A great product isn’t just a collection of features. It’s how it all works together.
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If those of us in positions of responsibility fail to do everything in our power to protect the right of privacy, we risk something far more valuable than money. We risk our way of life.
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In my view the tablet and the PC are different. You can do things with the tablet if you are not encumbered by the legacy of the PC.
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If I’m expected to keep your messages, and everybody else’s, then there should be a law that says, you need to keep all of these.
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No one should have a key that turns a billion locks. It shouldn’t exist.
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Creativity is people who care enough to keep thinking about something until they find the simplest way to do it.
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Apple has lost a visionary and creative genius, and the world has lost an amazing human being.
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There’s a mountain of information about us. I mean there’s so much. Anyway, I’m not an intelligence person. But I just look at it and it’s a mountain of data.
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You want to be the pebble in the pond that creates the ripples for change.
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We sold more iPads in the last quarter alone than any PC manufacturer sold in their entire line.
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In the world of cyber security, the last thing you want is to have a target painted on you.
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The largest lesson I learned from Steve was that the joy in life is in the journey, and I saw him live this every day.
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Open to everyone, regardless of where they come from, what they look like, how they worship or who they love.
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I am driven by great work and seeing people do incredible things and having a part in that.
TIM COOK