It takes a lot of hard work to make something simple.
STEVE JOBSThe day I was born songs were on records, phones were tied down, computers needed rooms and the web was fiction. Change the world. You can.
More Steve Jobs Quotes
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If a user is having a problem, it’s our problem.
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Never settle for average.
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Design is not just what it looks like and feels like. Design is how it works.
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None of us are as creative as all of us.
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My job is not to be easy on people. My job is to take these great people we have and to push them and make them even better.
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Innovation is the only way to win.
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You can’t win on innovation unless you have a way to communicate it to customers.
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The real art is knowing what to leave out, not what to put in.
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You have to trust that the dots will somehow connect in your future.
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I sat in a garage and invented the future.
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Overnight success stories take a long time.
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Pursue your dreams and see the opportunities in life’s setbacks.
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You go to your TV to turn your brain off. You go to the computer when you want to turn your brain on.
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If you’re afraid of failing you won’t get very far.
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Your customers don’t care about you. They don’t care about your product or service. They care about themselves, their dreams, their goals. Now, they will care much more if you help them reach their goals, and to do that, you must understand their goals, as well as their needs and deepest desires.
STEVE JOBS







