People don’t buy what you do; they buy why you do it. And what you do simply proves what you believe.
SIMON SINEKMost people ignore opportunities because they see only danger. Entrepreneurs ignore danger because they see only opportunities.
More Simon Sinek Quotes
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All organizations start with why, but only the great ones keep their why clear year after year.
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If you sell what you do, you’re a vendor. If you sell why you do it, you’re a brand.
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Value is not determined by those who set the price. Value is determined by those who choose to pay it.
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Humans are social animals. We seek belonging. We feel safer in a tribe than alone. But not all tribes are healthy.
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Those who choose to adopt an infinite mindset are better equipped to manage the unknown. In fact, they are able to find opportunity in uncertainty.
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Leadership takes work. It takes time and energy. The effects are not always easily measured and they are not always immediate. Leadership is always a commitment to human beings.
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When we help ourselves, we find moments of happiness. When we help others, we find lasting fulfillment.
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Patience provide perspective.
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The role of a leader is not to come up with all the great ideas. The role of a leader is to create an environment in which great ideas can happen.
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A boss who micromanages is like a coach who wants to get in the game. Leaders guide and support and then sit back to cheer from the sidelines.
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As the Zen Buddhist saying goes, how you do anything is how you do everything.
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A leader must be inspired by the people before a leader can inspire the people.
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We very often confuse personality with leadership.
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If your actions inspire others to dream more, learn more, do more and become more, you are a leader.
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Leaders serve the people not themselves.
SIMON SINEK







