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If you are wiling to do something that might not work, you are closer to being an artist.

Seth Godin

An artist is someone who uses bravery, insight, creativity, and boldness to challenge the status quo. And an artist takes it personally.
SETH GODIN

Art Business Creativity
Not adding value is the same as taking it away.
SETH GODIN

Adding Value Values
The goal of a marketing interaction isn’t to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation.
SETH GODIN

Goal Moving Opportunity
Making promises and keeping them is a great way to build a brand.
SETH GODIN

Marketing Promise Way
Leaders have followers, managers have employees. Managers make widgets, leaders make change.
SETH GODIN

Employee Followers Leader
Selling to people who actually want to hear from you is more effective than interrupting strangers who don’t.
SETH GODIN

Marketing Motivation People
We fail when we give up too soon.
SETH GODIN

Failing Giving Giving Up
You can be right or you can have empathy. You can’t do both.
SETH GODIN

Empathy Inspiring Relationship
Human nature is to need a map. If you’re brave enough to draw one, people will follow.
SETH GODIN

Brave Needs People
Just about anything worth doing is worth doing better.
SETH GODIN

Better Doing Worth
Being aware of your fear is smart. Overcoming it is the mark of a successful person.
SETH GODIN

Fear Inspirational Smart Successful
Just saying yes because you can’t bear the short-term pain of saying no is not going to help you do the work.
SETH GODIN

Choices Pain Saying Yes
You cannot create a piece of art merely for money. Doing it as part of commerce so denudes art of wonder that it ceases to be art.
SETH GODIN

Art Pieces Wonder
More than anything else, I think prospects, customers and citizens watch what you do more than they listen to what you say.
SETH GODIN

Citizens Thinking Watches
There’s no shortage of great ideas. There’s a shortage of execution.
SETH GODIN

Execution Great Idea Ideas
Our job is obvious: we need to get out of the way, shine a light, and empower a new generation to teach itself and to go further and faster than any generation ever has.
SETH GODIN

Jobs Learning Light

If you are wiling to do something that might not work, you are closer to being an artist.

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If you are wiling to do something that might not work, you are closer to being an artist.

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