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Don’t waste time looking for a better pencil: learn to write better.

Seth Godin

So much easier to aim for the smallest possible audience, not the largest, to build long-term value among a trusted, delighted tribe, to create work that matters and stands the test of time.
SETH GODIN

Long Matter Tests
One option is to struggle to be heard whenever you’re in the room… Another is to be the sort of person who is missed when you’re not. The first involves making noise. The second involves making a difference.
SETH GODIN

Differences Making Miss Room Struggle
So sure, start with a slogan. But don’t bother wasting any time on it if you’re merely going for catchy. Aim for true instead.
SETH GODIN

Aim Bother Catchy
As our society gets more complex and our people get more complacent, the role of the jester is more vital than ever before. Please stop sitting around. We need you to make a ruckus.
SETH GODIN

Jester Needs People Roles
If you’re not the best in the world at what you do, then you have to get better.
SETH GODIN

Better Get World
Quit or be exceptional. Average is for losers.
SETH GODIN

Average Loser Quitting
Not adding value is the same as taking it away.
SETH GODIN

Adding Value Values
The person who fails the most wins.
SETH GODIN

Failing Persons Winning
Ideas that spread win.
SETH GODIN

Ideas Ironic Winning
Own your dreams. There is no better way to make them happen.
SETH GODIN

Dream Happens Way
Art isn’t only a painting. Art is anything that is creative, passionate and personal. Art is the unique work of a human being created to touch another. Art is created to have an impact, to change someone else.
SETH GODIN

Art Being Huaman Impact Unique
Your best customers are worth far more than your average customers.
SETH GODIN

Average Business Customers
If failure is not an option, then neither is success.
SETH GODIN

Failure Option Success
Fitting in is a short-term strategy, standing out pays off in the long run.
SETH GODIN

Leadership Motivational Running
Leadership is the art of giving people a platform for spreading ideas that work.
SETH GODIN

Art Ideas Leadership
I don’t think we have any choice. I think we have an obligation to change the rules, to raise the bar, to play a different game, and to play it better than anyone has any right to believe is possible.
SETH GODIN

Believe Games Rules Thinking

Don’t waste time looking for a better pencil: learn to write better.

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Don’t waste time looking for a better pencil: learn to write better.

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