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Anyone who says failure is not an option has also ruled out innovation.

Seth Godin

Teamwork’ is the word that bosses use when they actually mean ‘Do what I say’
SETH GODIN

Leadership Mean Teamwork
Believe in what you do, because you may have to do it for a long time before it catches on.
SETH GODIN

Believe Long May
We know what you want to accomplish… The real question is, ‘what are you willing to push through the dip for?’ What are you willing to stand up for, bleed for, commit to and generally be unreasonable about? Because that’s what’s going to actually get done.
SETH GODIN

Accomplish Done Question Real Stand Want
Go ahead and make something for the elites. Not the elites of class or wealth, but the elites of curiosity, passion and taste. Every great thing ever created was created by and for this group.
SETH GODIN

Class Curiosity Passion
Leadership is the art of giving people a platform for spreading ideas that work.
SETH GODIN

Art Ideas Leadership
A brand that stands for what all brands stand for stands for nothing much.
SETH GODIN

Brands Nothing Stand
Social Networking that matters is helping people archive their goals. Doing it reliably and repeatability so that over time people have an interest in helping you achieve your goals.
SETH GODIN

Archive Goal People
Figure out the people part and the technology gets a whole lot simpler.
SETH GODIN

Figures People Technology
Perfect can’t possibly be the goal, we’re left with generous, important and human instead.
SETH GODIN

Goal Important Perfect
There’s nothing wrong with having a plan. Plans are great. But missions are better. Missions survive when plans fail, and plans almost always fail.
SETH GODIN

Failing Missions Plans
Many people believe that great designers get great clients. It’s the other way around.
SETH GODIN

Believe People Way
If you can raise money, you’re never going to have trouble getting a job.
SETH GODIN

Jobs Raises Trouble
When you put your ideas in the world, then, and only then, do you know if they’re real.
SETH GODIN

Ideas Real World
Not changing your strategy merely because you’re used to the one you have now is a lousy strategy.
SETH GODIN

Starting Strategy Used
If you wait until there is another case study in your industry, you will be too late!
SETH GODIN

Marketing Success Waiting
Are you copying others? People won’t pay extra for that. You won’t be followed for that.
SETH GODIN

Copying Pay People

Anyone who says failure is not an option has also ruled out innovation.

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Anyone who says failure is not an option has also ruled out innovation.

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Popular Authors

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