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Fire the committee. No great website in history has been conceived of by more than three people. Not one. This is a deal breaker.

Seth Godin

Your best customers are worth far more than your average customers.
SETH GODIN

Average Business Customers
We’re all born creative, it takes a little while to become afraid.
SETH GODIN

Born Creative Littles
A brand that stands for what all brands stand for stands for nothing much.
SETH GODIN

Brands Nothing Stand
Art is a personal act of courage.
SETH GODIN

Acts Art Courage
As our society gets more complex and our people get more complacent, the role of the jester is more vital than ever before. Please stop sitting around. We need you to make a ruckus.
SETH GODIN

Jester Needs People Roles
The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
SETH GODIN

Essence Marketing People
Change isn’t made by asking permission. Change is made by asking forgiveness, later.
SETH GODIN

Asking Change Forgiveness Permission
If you wait until there is another case study in your industry, you will be too late!
SETH GODIN

Marketing Success Waiting
Facts are irrelevant. What matters is what the consumer believes.
SETH GODIN

Believe Facts Matters What
A book is a souvenir of an idea.
SETH GODIN

Book Ideas
The Cul-de-Sac ( French for “dead end” ) … is a situation where you work and work and work and nothing much changes
SETH GODIN

Dead Ends Ends Situation
Marketing is no longer about the stuff that you male, but about the stories you tell.
SETH GODIN

Males Marketing Stuff
The status quo is persistent and resistant. It exists because everyone wants it to. Everyone believes that what they’ve got is probably better than the risk and fear that come with change.
SETH GODIN

Believe Risk Want
Don’t waste time looking for a better pencil: learn to write better.
SETH GODIN

Time Waste Writing
Fitting in is a short-term strategy that gets you nowhere. Standing out is a long-term strategy that takes guts and produces results.
SETH GODIN

Long Positivity Strategy
You can be right or you can have empathy. You can’t do both.
SETH GODIN

Empathy Inspiring Relationship

Fire the committee. No great website in history has been conceived of by more than three people. Not one. This is a deal breaker.

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Popular Authors

Fire the committee. No great website in history has been conceived of by more than three people. Not one. This is a deal breaker.

Related Topics

Popular Authors

More Seth Godin Quotes