If you can’t state your position in eight words, you don’t have a position.
SETH GODINFire the committee. No great website in history has been conceived of by more than three people. Not one. This is a deal breaker.
More Seth Godin Quotes
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Make enough mole hills, and eventually you will build a mountain.
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You cannot create a piece of art merely for money. Doing it as part of commerce so denudes art of wonder that it ceases to be art.
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Good enough’ stopped being good enough a long time ago. so why not be great?
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Why waste a sentence saying nothing?
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Just as we don’t spend a lot of time worrying about how all those poets out there are going to monetize their poetry, the same is true for most bloggers.
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Quit or be exceptional. Average is for losers.
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Instead of wondering when your next vacation is, maybe you should set up a life you don’t need to escape from.
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Be bold, make mistakes, learn a lesson, and fix what doesn’t work.
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The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
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Where do you put the fear when you choose to innovate? The fear is there, but you have to find a place to put it.
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The tiny cost of failure…is dwarfed by the huge cost of not trying.
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You can be right or you can have empathy. You can’t do both.
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A book is a souvenir of an idea.
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Finding new ways, more clever ways to interrupt people doesn’t work.
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Surprise and differentiation have far more impact than noise does.
SETH GODIN