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Successful people are successful for one simple reason: they think about failure differently.

Seth Godin

People who make a difference never wait for just the right time. They know that it will never arrive.
SETH GODIN

Differences People Waiting
At least at first, the new thing is rarely as good as the old thing was. If you need the alternative to be better than the status quo from the very start, you’ll never begin.
SETH GODIN

Alternatives Needs Old Things
Believe in what you do, because you may have to do it for a long time before it catches on.
SETH GODIN

Believe Long May
You win by trying. And failing. Test, try, fail, measure, evolve, repeat, persist.
SETH GODIN

Innovation Trying Winning
We’re all born creative, it takes a little while to become afraid.
SETH GODIN

Born Creative Littles
If we can fall in love with serving people, creating value, solving problems, building valuable connections and doing work that matters, it makes it far more likely we’re going to do important work
SETH GODIN

Creating Value Falling Love People
The organizations of the future are filled with smart, fast, flexible people on a mission
SETH GODIN

Organization People Smart
Too often, the person who wrecks our work is us.
SETH GODIN

Out Persons Work Wrecks
More than anything else, I think prospects, customers and citizens watch what you do more than they listen to what you say.
SETH GODIN

Citizens Thinking Watches
I don’t think we have any choice. I think we have an obligation to change the rules, to raise the bar, to play a different game, and to play it better than anyone has any right to believe is possible.
SETH GODIN

Believe Games Rules Thinking
The best way to be missed when you’re gone is to stand for something when you’re here.
SETH GODIN

Gone Something Stand Way
Making promises and keeping them is a great way to build a brand.
SETH GODIN

Marketing Promise Way
Either you defend the status quo, or you invent the future.
SETH GODIN

Future Invent Status Quo
Surprise and differentiation have far more impact than noise does.
SETH GODIN

Differentiation Impact Noise
If I fail more than you do, I win.
SETH GODIN

Failing More Winning
Don’t create for the masses. Create for the people who are your kind of weird.
SETH GODIN

Kind Mass People

Successful people are successful for one simple reason: they think about failure differently.

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Successful people are successful for one simple reason: they think about failure differently.

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