Speaking of competition in the fast-food industry. This is rat eat rat, dog eat dog. I’ll kill ’em, and I’m going to kill ’em before they kill me.
RAY KROCIf you have time to lean, you have time to clean.
More Ray Kroc Quotes
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We provide food that customers love, day after day after day. People just want more of it.
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It’s easy to have principles when you’re rich. The important thing is to have principles when you’re poor.
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Look after the customer and the business will take care of itself.
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I saw opportunity appear in an ugly six-spindle shake machine … and grabbed it.
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Happiness is not a tangible thing, it’s a byproduct – a byproduct of achievement.
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Understanding created by the intellect cannot be acquired by means of the occult, only by the aid of the zodiac, bringing forth that small flame by whose light part of the future may be discerned.
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In the City of God there will be a great thunder, Two brothers torn apart by Chaos, while the fortress endures, the great leader will succumb, The third big war will begin when the big city is burning.
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If my competitor were drowning I’d stick a hose in his mouth and turn on the water.
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We take the hamburger business more seriously than anyone else.
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There are things money can’t buy and hard work can’t win. One of them is happiness.
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Luck is a dividend of sweat.
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I wasn’t prepared for this big room with clattering typewriters and teletype printers. You could hardly hear yourself think.
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The quality of a leader is reflected in the standards they set for themselves.
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Customers tend to avoid a restaurant that’s going aswamp in its own sludge.
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When times are bad is when you want to build! Why wait for things to pick up so everything will cost more?
RAY KROC