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The organization cannot trust the individual; the individual must trust the organization.

Ray Kroc

Take calculated risks. Act boldly and thoughtfully. Be an agile company.
RAY KROC

Act Bold Calculation Company Inspirational Risk Thinking
The definition of salesmanship is the gentle art of letting the customer have it your way.
RAY KROC

Art Customer Let Go Meaning
When the exhausted Sun takes up his cycle then my prophecy and threats will be accomplished.
RAY KROC

Accomplishment Exhausted Sun Threat Tired
Nothing in the world can one imagine beforehand,not the least thing,everything is made up of so many unique particulars that cannot be forseen.
RAY KROC

Imagination See Unique World
If you have time to lean, you have time to clean.
RAY KROC

Cleaning Experience Time Yourself
There’s a lot more future in hamburgers than in baseball.
RAY KROC

Business Food Future Sports
Understanding created by the intellect cannot be acquired by means of the occult, only by the aid of the zodiac, bringing forth that small flame by whose light part of the future may be discerned.
RAY KROC

Creation Flame Future Intellectual Understand
In my experience, good executives don’t make mistakes.
RAY KROC

Executive Experience Mistake Myself
Happiness is not a tangible thing, it’s a byproduct – a byproduct of achievement.
RAY KROC

Achievement Happiness Joy Result
No one of us is more important than the rest of us.
RAY KROC

Important Priority Team Work
Customers tend to avoid a restaurant that’s going aswamp in its own sludge.
RAY KROC

Avoid Customer Restaurant
The more I help others to succeed, the more I succeed.
RAY KROC

Generosity Help Kindness Myself Success
We take the hamburger business more seriously than anyone else.
RAY KROC

Business Priority Serious
It’s easy to have principles when you’re rich. The important thing is to have principles when you’re poor.
RAY KROC

Easy Important Poor Principle Rich
You’re only as good as the people you hire.
RAY KROC

Business Goodness Yourself
That’s the name of the game. Pleasing the customer. If we ever lose sight of that fact, we’ve lost the ball game.
RAY KROC

Business Customer Game Lose Name See

The organization cannot trust the individual; the individual must trust the organization.

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The organization cannot trust the individual; the individual must trust the organization.

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Popular Authors

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