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The organization cannot trust the individual; the individual must trust the organization.

Ray Kroc

I suffer with you. I’ve never seen such stupid ballplaying in all my life!
RAY KROC

Life Myself Stupidity Suffering
When you’re green, your growing. When you’re ripe, you rot.
RAY KROC

Deep Growth Yourself
The third big war will begin when the big city is burning.
RAY KROC

Beginning Big Burn City War
The key to success is being in the right place at the right time, recognizing that you are there, and taking action!
RAY KROC

Action Key Place Recognition Right Success
If you have time to lean, you have time to clean.
RAY KROC

Cleaning Experience Time Yourself
Visions of McDonald’s restaurants dotting crossroads all over the country paraded through my brain. I don’t believe in saturation. We’re thinking and talking worldwide.
RAY KROC

Believe Country Head International Talk Thinking Vision World
McDonald’s is a people business, and that smile on that counter girl’s face when she takes your order is a vital part of our image.
RAY KROC

Business Face Girl Image People Smile
It’s easy to have principles when you’re rich. The important thing is to have principles when you’re poor.
RAY KROC

Easy Important Poor Principle Rich
I saw opportunity appear in an ugly six-spindle shake machine … and grabbed it.
RAY KROC

Appearance Machine Myself Opportunity
I was an overnight success all right, but 30 years is a long, long night.
RAY KROC

Fame Myself Popular Right Success Time
While formal schooling is an important advantage, it is not a guarantee of success nor is its absence a fatal handicap.
RAY KROC

Absence Advantage Important Success
Mankind will discover objects in space sent to us by the watchers.
RAY KROC

Discover Kind Man
When times are bad is when you want to build! Why wait for things to pick up so everything will cost more?
RAY KROC

Bad Build Cost Time Wait
In business for yourself, but not by yourself.
RAY KROC

Business Team Work Yourself
You must perfect every fundamental of your business if you expect it to perform well.
RAY KROC

Business Expectation Fundamental Perfection Performance Yourself
To be successful, you must be daring, be first and be different.
RAY KROC

Dare Different Success Yourself

The organization cannot trust the individual; the individual must trust the organization.

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The organization cannot trust the individual; the individual must trust the organization.

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Popular Authors

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