Aaron Levie Quotes

The best technology is aimed far enough in the future that it stands out, but close enough to the present that it blends in.

I don’t use many apps. I use naps.

Better to be too early and have to try again, than be too late and have to catch up.

Your product should sell itself, but that does not mean you don’t need salespeople.

Companies have never won. You’re always either fighting for survival, or fighting for relevance.

Startups live at the intersection of existential crisis and everything going perfectly great.

I’m obsessed with speed. I’m always asking myself, ‘Why can’t we do things faster? Why can’t it happen more efficiently? Why is this requiring three meetings instead of one?’

Listen to your customers, but don’t always build exactly what they’re telling you. This is a really key distinction around building enterprise software.

You want to find the really crazy but still somewhat reasonable outliers within the customer ecosystem.

You intentionally start small, because you will not be able to compete with an incumbent… because the incumbent is always going to go for the full solution.