Invention requires a long-term willingness to be misunderstood.
JEFF BEZOZTo get something new done you have to be stubborn and focused, to the point that others might find unreasonable.
More Jeff Bezos Quotes
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If you want to be inventive, you have to be willing to fail.
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If you’re truly obsessed over customers, it’ll cover a lot of errors.
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We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.
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Though we are optimistic, we must remain vigilant and maintain a sense of urgency.
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If you build a great product or service, people will talk about it. But it starts with having something that’s worth talking about.
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I try to spend my time on areas that I think are important for the future, and where I think I can add value.
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Advertising is the price you pay for unremakable thinking.
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There’ll always be serendipity involved in discovery.
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It is very difficult to get people to focus on the most important things when you’re in boom times.
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We innovate by starting with the customer and working backwards. That becomes the touchstone for how we invent.
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Teachers, who are really good create that environment where you can be very satisfied by the process of learning.
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I think if people read more, that is a better world.
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You have to use your judgment. In cases like that, we say, ‘let’s be simple minded. We know this is a feature that’s good for customers. Let’s do it.
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You don’t want to negotiate the price of simple things you buy every day.
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If you don’t understand the details of your business you are going to fail.
JEFF BEZOZ