Unhappiness is best defined as the difference between our talents and our expectations.
EDWARD DE BONOMany highly intelligent people are poor thinkers. Many people of average intelligence are skilled thinkers. The power of a car is separate from the way the car is driven.
More Edward de Bono Quotes
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A characteristic of intuitive solutions and new ideas is that of being obvious once they are discovered.
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On trade, our hypocrisy is at its most appalling. Trade reform isn’t about charity, it’s about justice, and this campaign, Trade Justice is an unstoppable idea.
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Don’t criticise a hypothesis, come up with a better one.
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In the art world, creativity involves aesthetic sensibility, emotional resonance and a gift for expression.
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Simplicity before understanding is simplistic; simplicity after understanding is simple.
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To deal with future we have to deal with possibilities. Analysis will only tell us what is.
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You can analyse the past, but you need to design the future. That is the difference between suffering the future and enjoying it.
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To be successful you have to be lucky, or a little mad, or very talented, or find yourself in a rapid growth field.
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Intelligence is something we are born with. Thinking is a skill that must be learned.
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A myth is a fixed way of looking at the world which cannot be destroyed because, looked at through the myth, all evidence supports the myth.
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People should realize we’re jerks just like them.
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It has always surprised me how little attention philosophers have paid to humor, since it is a more significant process of mind than reason. Reason can only sort out perceptions, but the humor process is involved in changing them.
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You can’t dig a different hole by digging the same one deeper.
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You can analyse the past, but you have to design the future.
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Logic will never change emotion or perception.
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Man owes his success to his creativity. No one doubts the need for it. It is most useful in good times and essential in bad.
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Only the human brain can deliberately change perceptions, change patterns, invent concepts and tolerate ambiguity.
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I think school is a place where thinking should be taught.
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Perception is real even when it is not reality.
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I’m a very loyal and unreliable friend.
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Thinking is the ultimate human resource. Yet we can never be satisfied with our most important skill. No matter how good we become, we should always want to be better.
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The solid wealth of insurance companies and the success of those who organsie gambling are some indication of the profits to be derived from the efficient use of chance.
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What the joke displays is a switch in perception. This is important in changing the way we think.
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Mock the devil, and he will flee from thee.
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The quality of our thinking will determine the quality of our future.
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It is historical continuity that maintains most assumptions, not repeated assessment of their validity.
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