I’m a very loyal and unreliable friend.
EDWARD DE BONOI’m tired of dreaming. I’m into doing at the moment. It’s, like, let’s only have goals that we can go after.
More Edward de Bono Quotes
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My thinking was taught to tribes in South Africa like the Zulus and Xhosas. At the time there were about 210 fights breaking out among them every month, but after they listened to my lessons, this fell to just four.
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Teaching thinking for just five hours to unemployed youngsters increased employment 500 percent.
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Some people drift along like a cork on a river, feeling that they cannot do anything except drift, moment to moment. This is an attitude of mind. Everyone can be constructive even in tiny ways.
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It is better to have enough ideas for some of them to be wrong, than to be always right by having no ideas at all.
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The purpose of science is not to analyze or describe but to make useful models of the world. A model is useful if it allows us to get use out of it.
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Opportunity ideas do not lie around waiting to be discovered. Such ideas need to be produced.
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We need both information and thinking. Information is no substitute for thinking and thinking is no substitute for information.
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Once a new idea springs into existence, it cannot be unthought. There is a sense of immortality in a new idea.
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Complexity creates confusion, simplicity focus.
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This new meta-system is very much in favor of the self, but a self that is based on a proper sense of dignity, not on an inflated ego. A person who dare not admit he is wrong inflates his ego but weakens his self.
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Don’t criticise a hypothesis, come up with a better one.
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Effectiveness without values is a tool without a purpose.
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It has always surprised me how little attention philosophers have paid to humor, since it is a more significant process of mind than reason. Reason can only sort out perceptions, but the humor process is involved in changing them.
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It’s always amazed me how little attention philosophers, psychologists, or anyone else actually has paid to humor.
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On trade, our hypocrisy is at its most appalling. Trade reform isn’t about charity, it’s about justice, and this campaign, Trade Justice is an unstoppable idea.
EDWARD DE BONO