Although feelings are not supposed to intrude on business discussions, they do anyway – we just disguise them as logic.
EDWARD DE BONOIt has always surprised me how little attention philosophers have paid to humor, since it is a more significant process of mind than reason. Reason can only sort out perceptions, but the humor process is involved in changing them.
More Edward de Bono Quotes
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Complexity creates confusion, simplicity focus.
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Dealing with complexity is an inefficient and unnecessary waste of time, attention and mental energy. There is never any justification for things being complex when they could be simple.
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Don’t criticise a hypothesis, come up with a better one.
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The effective thinker treats arrogance as the major sin of thinking.
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A memory is what is left when something happens and does not completely unhappen.
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Perception is real even when it is not reality.
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Only the human brain can deliberately change perceptions, change patterns, invent concepts and tolerate ambiguity.
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To me, a faith in Jesus Christ that is not aligned with the poor it’s nothing.
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Western traditions of education have emphasized knowledge analysis, description and debate. They all have a part to play, but today there is a whole vast aspect of doing that has just been left out. Operacy is what keeps society going.
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The vertical thinker says: ‘I know what I am looking for.’ The lateral thinker says: ‘I am looking but I won’t know what I am looking for until I have found it.’
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There is no doubt that creativity is the most important human resource of all.
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Most executives, many scientists, and almost all business school graduates believe that if you analyze data, this will give you new ideas. Unfortunately, this belief is totally wrong. The mind can only see what it is prepared to see.
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Teaching thinking for just five hours to unemployed youngsters increased employment 500 percent.
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Possibilities play a much bigger role in thinking than most people believe. Without possibilities you cannot make progress.
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The simple process of focusing on things that are normally taken for granted is a powerful source of creativity.
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