There are three creativities: creativity in technology, in product planning, and in marketing.
AKIO MORITAWe will try to create conditions where persons could come together in a spirit of teamwork, and exercise to their heart’s desire their technological capacity.
More Akio Morita Quotes
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The important thing in my view is not to pin the blame for a mistake on somebody, but rather to find out what caused the mistake.
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My solution to the problem of unleashing creativity is always to set up a target.
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More people are interested in trying to shuffle paper assets around than building lasting assets by producing real goods.
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The public does not know what is possible. We do.
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Every action analysed and every responsibility assigned by an organisation chart.
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Our plan is to lead the public with new products rather than ask them what kind of products they want.
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When I find an employee who turns out to be wrong for the job,
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I established the rule that once we hire an employee, his school records are a matter of the past and are no longer used to evaluate his work or decide on his promotion.
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I feel it is my fault because I made the decision to hire him.
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The most important mission for a Japanese manager is to develop a healthy relationship with his employees.
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The best example of this was the Apollo project in the United States.
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Of course we have to make a profit, but we have to make a profit over the long haul, not just the short term, and that means we must keep investing in research and development.
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If we do our best and make efforts, a peaceful and great future will become ours without fail.
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I have always made it a point to know our employees, to visit every facility of our company, and to try to meet and know every single employee.
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If you don’t want Japan to buy it, don’t sell it.
AKIO MORITA